Size: Min spread 105 * 148 mm; Max spread 245 * 330 mm
Cover: Coated paper 250 g/m2
Coating: Matte or glossy
Pages: Coated paper 90 g/m2
Printing advertising catalogs is an effective PR tool among the close circle of your potential clients. Presentable appearance, high-quality coated paper, catalog binding, bright pictures, as well as information content allow you to present all important information to the consumer, while creating the necessary image of your brand. A softcover catalog is an excellent solution that will help you stimulate sales growth and enhance your reputation, which makes catalog printing in Riga one of the most demanded services.
The very first thing that needs to be determined before ordering a catalog print is its purpose. Depending on what you want to achieve with the catalog, its structure, content and variety will be determined. The catalog can be:
– Image. Allows you to highlight all the advantages of the company over competitors. Most often, the image catalog is used at exhibitions or presentations.
– Periodic. It is printed after a certain amount of time, for example, once a month or quarter. When creating a periodic catalog, it is important to maintain a uniform style of presentation of information.
– Advertising. The advertising catalogs contain basic information about the company’s products, its features, characteristics, as well as the pricing policy. Here you can notify the client about current promotions, bonuses and great offers.
– Informational. Most often used to expand the topic and notify the consumer of new products, provide detailed information about the product and increase awareness.
Catalogs for a company can be of several types, which will determine the price of printing catalogs, as well as their appearance.
Depending on the volume of printing of advertising catalogs, sheet-fed printing (for small runs) or role-based (rotary) printing is used if a large circulation is planned. To print a catalog, you need a serious approach and compliance with all technical requirements. Not every printing house in Riga has the necessary resources to produce quality catalog products.
To create catalogs, offset printing is used, both in black and white and in color. The internal block is most often made of coated paper of different density from 90 to 115 g/m2, depending on the wishes of the customer and the type of printing products. For the cover, coated paper of increased density from 200 to 300 g/m2 is used to enhance wear resistance and make the product presentable.
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